BUMK757: Marketing Strategy
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Prerequisite: BUSI 650. Credit will be granted for only one of the following: BMGT 757 or BUMK 757. Formerly BMGT 757. A capstone marketing course. Marketing strategies designed to manage products in selected market segments. Topics covered include competitor analysis, buyer analysis, market segments, and product strengths and weaknesses; product related issues are identified and marketing strategies developed, assessed and implemented. Non-majors should review their registration eligibility in the statement preceding the BUMK courses. | |
| Overall | Grade Data for 626 students in 30 sections over 13 semesters. | ||||||||||||||||||||
| 3.69 |
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Historical Grade Data for Professors that Taught BUMK757 in the Past | |||||||||||||||||||||
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| Biehal, G (0 Reviews) | Grade Data for 368 students in 17 sections over 12 semesters. | ||||||||||||||||||||
| 3.69 |
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| Boyd, H (16 Reviews) | Grade Data for 32 students in 2 sections over 2 semesters. | ||||||||||||||||||||
| 3.43 |
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| Frels, J (0 Reviews) | Grade Data for 53 students in 3 sections over 1 semester. | ||||||||||||||||||||
| 3.71 |
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| Kaminskas, P (0 Reviews) | Grade Data for 24 students in 1 section over 1 semester. | ||||||||||||||||||||
| 3.29 |
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| Lefkoff, R (11 Reviews) | Grade Data for 15 students in 1 section over 1 semester. | ||||||||||||||||||||
| 4.00 |
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| Moe, W (0 Reviews) | Grade Data for 23 students in 1 section over 1 semester. | ||||||||||||||||||||
| 3.60 |
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| Vanwinter, J (0 Reviews) | Grade Data for 14 students in 1 section over 1 semester. | ||||||||||||||||||||
| 3.85 |
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| Whitney, D (3 Reviews) | Grade Data for 97 students in 4 sections over 3 semesters. | ||||||||||||||||||||
| 3.85 |
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